Lexus Profile Paint

An app that turns anyone into an immediate artist

The Lexus Paint Your Profile is a one-of-a-kind visual unveiling of your social story. RelativeSet enlisted the help of digital artists Richard Worsfold and Erik Natzke to create a set of algorithms that transform data into delight. Users login via Facebook Connect, sit back, and watch as our engine transforms their profile into a work of art. Friends, photos, and other social elements combine to form the palette from which the Profile Painting is created, making each piece as unique as the users themselves, ultimately empowering our end users to express their unique creativity with a simple click of a button. The artwork is then displayed in a gallery developed by RelativeSet and powered by Microsoft Azure. Our intent is to leave our user with a true sense of personal expression through creativity. Everyone has the potential to create. Sometimes they just need the right tools.